ListMain

Delivering Success

Exact Age Data – Age is the ultimate identifier and The Directory provides 230 million consumers by exact age. The database is the data source of choice for companies marketing age-specific products and services.

Original Source - The Directory’s lists are gathered from hundreds of original sources like public records, phone directories, U.S Census data, consumer surveys and purchase transactions.

Stability – Marketing companies come and go. The Directory has expanded and improved for more than 16 years, giving clients the confidence in knowing they’re dealing with the best.

Experience – When making marketing decisions, you need to know that you’re working with people who really care and know their business inside-out.

Lists:

We offer a true national compilation of demographic, lifestyle, hotline, and response information on 230 million consumers in 110 million households.

Your campaigns rely on solid demographic data including geography, age, family make-up, income and home ownership. The Directory’s databases provides the most current, accurate demographic data available:

· 230 million consumers with exact age and estimated income information

· 130 million females by name

· 98 million seniors (50+ years old)

· 25 million families with children

· 100 million mail order buyers and responders

· 215 million consumers by ethnicity, language spoken and religion

Capture opportunities through better targeting. Your business wastes money and loses opportunities if your message doesn’t reach the right consumer in the right household. We can help evaluate your needs and assist in setting up your next successful marketing plan.

Keeping data clean and current brings big dividends to your bottom line. The cost efficiencies may astound you:

· Maximize postal discounts

· Eliminate wasteful printing and mailing of undeliverables or duplicates

· Improve deliverability of mail files by 2-5% or more

· Identify and correct addresses of consumers who have moved

· Avoid contacting consumers who do not want direct marketing solicitations

· Stop contacting the families of deceased consumers

· Suppress undesirable records like prisons, vulgar and nuisance names