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Freed from the constraints of raising a family and with more time of their own, mature consumers seek products, services and activities that complement their desire to live life to the fullest. This market of mature spenders has over $1.6 trillion in spending power and a cumulative net worth that's nearly twice the national average. The Senior Citizen Database is made up of individuals over 50 who are great prospects for insurance, healthcare, investment and travel offers. Grandparents with grandchildren are also good targets for children’s products. Today, many senior Americans live with their adult children. Because the data in the Senior Citizen Database is compiled at the individual level, you can now reach these seniors by their full names, bypassing the head of household.

Senior Citizen Data

The Senior Citizen Database is the preferred

list source for many of the nation’s top senior marketers, providing them with hot pre- and post-retirement age prospects. The Senior Citizen Data is ideal for the following:

 

 Medicare Part D prospects

 Retirement communities

 Travel and entertainment

 Restaurants

 Retirement planning

 Investments

 Senior membership associations

 Long-Term Care Prospects

Prospect Lists

              

                       

                    

     

    

  

 

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Total Count

98,000,000

Base Price

$35.00/M

Demographic Selects Price

 

Bankruptcy suppression

$5.00/M

Census data

$2.50/M

Corrective lens wearers

$10.00/M

Dwelling type

$2.50/M

Estimated household income

$5.00/M

Ethnic code

$10.00/M

Gender

$2.50/M

Geography (ZIP, SCF, county)

$2.50/M

Height and weight (each)

$10.00/M

Homeowner

$10.00/M

Length of residence

$3.50/M

Marital status                               

$2.50/M

Net worth

$20.00/M

Occupation

$10.00/M

Race code

$20.00/M

Telephone numbers

$10.00/M

 

 

Minimum Order

$250.00

Senior Marketing Articles

Marketing to Seniors

Growth of Senior Market

Myths of Senior Marketing

General Age Projections

Seniors: Built In Resistance

 

 

 

 

 

 

 

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